Archive for January, 2010
In, ECommerce Business Technology Series, Part III – From Client To Server, A Division Of Labor, we looked at both browser-based and server based web technology. That post wrapped up a series of three “basic background” posts on what a web page is from a technological standpoint and how they interact between the browser and web server. If you have not read those posts yet, I recommend that you go back and start with, ECommerce Business Technology Series, Part I – Getting Past The Fear Of Web Technology, and work your way up to this post, as it will give you the background information needed to help understand some of the terminology and principles described from here on out. Read more... (1301 words, estimated 5:12 mins reading time)
In, ECommerce Business Technology Series, Part II – The Building Blocks Of A Web Page, I introduced you to HTML, XHTML, and CSS and how they construct the basic elements that make up a web page. Together, they define the structure and presentation of your web page. If you have not read the previous posts in this ecommerce business technology series, I highly recommend going back and reading those first. Having a basic understanding of how web pages work, will make it easier to understand some of the technologies that make up an ecommerce website and how to apply them. Today, I want to introduce you to client-side and server-side scripting and programming. Read more... (827 words, estimated 3:18 mins reading time)
In my last post, ECommerce Business Technology Series, Part I – Getting Past The Fear Of Web Technology, I talked about the fear of technology as one of the biggest barriers keeping potential ecommerce business owners from opening their own online store. New tools and technologies exist today to get your online store published with very little technical skills, but at some point you will want to go above and beyond all in one solutions to get to the next level. To do that, you will need to address the technological issues, whether you are doing it yourself, or hiring outside help. Having the background knowledge of what technologies are available, will go a long way to understanding how to talk to technologists, or provide you the knowledge to research a specific area further should you want to try building a site yourself. (which I do not recommend for beginners by the way, unless you are a web designer by trade). Nonetheless, you need to understand the fundamentals. Read more... (978 words, estimated 3:55 mins reading time)
Many potential ecommerce business owners never get past the task of opening an online store. This can be due to a lot of reasons, but more often than not, it comes down to lack of action and follow-thru, or a fear of technology. Inaction may be caused by laziness, but in a lot of the cases I see, it is due to being overwhelmed with the tasks at hand. The other reason, fear of technology, is not the same kind of fear that a child has of the ‘Boogeyman’, but rather
the kind of fear, “I don’t know how to do web stuff, so I shouldn’t try“. This is also known as the fear of failure. Read more... (716 words, estimated 2:52 mins reading time)
