Building An Online Store Video Series: Part 2 – Why Niches Are Important

I just posted the latest video in the Nautical Modeler – How To Build An Online Store series in the video section of our website or in our ECommerce Lab section. This is Part 2 in the series and in it, I talk about Niche Marketing and why choosing a niche is critical to your chances of success. This is one of the last few videos, before we get into the meat of building the online store, but are very important as it sets the groundwork for things to come. It also gives you some insight in how I go about knowing what to sell and what my approach to online selling is about.

Also, if you haven’t checked out Part 1 – An Overview To The Nautical Modeler, Building an Online Store, I recommend you check that one out first as it discusses the tutorial series and what you can expect.

I hope you find the videos helpful.