Archive for ECommerce Business

Self Evaluation: Do You Have It In You To Sell Online?

by: Steve March 14, 2010

Selling online takes on many forms and can be accomplished many ways. When it comes to selling online it pays to evaluate what your expectations are and what you want to accomplish. For example, before launching your online store, consider the following:

Putting The Cart Before The Horse When Launching A New Online Business

by: Steve March 13, 2010

If you want to start an ecommerce site this year, Don’t start trying to find a shopping cart solution first as you may be putting the cart before the horse. According to an article on e-commerceconsulting.com, here are some signs that you’ve put the shopping cart before the horse.

1. You haven’t decided what you’ll be selling in your online store. You need to determine the products, how many of them you’ll carry, how frequently they’ll change, how complex they are to sell, etc.

Product Descriptions And SEO: Another Way To Make Your Site Stand Out From The Competition

by: Steve March 2, 2010

When loading your store with products, take some time to reflect on how you are populating your product descriptions. Think about your online competitor’s for a moment. How are they describing their products? Did you know that most online merchants use the same word for word product descriptions that come from either vendor feeds or manufacturer descriptions? The majority of online vendors ‘cut and paste’ or load their product descriptions from a feed file or vendor’s website. In any case, using the exact same product
description that a majority of other online store owners do, lacks originality, but more important is that it
can effect your search engine result positioning.

Brandable Domain Names Versus Keyword Rich Domain Names

by: Steve February 19, 2010

When selecting a domain name for your business there are many things to consider. In this post I will cover one such consideration. The ultimate choice of how you go about choosing a domain name is one of personal preference. And it is one that you should not take lightly. The domain name you choose will stick with you and become affiliated with your online presence.

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