Archive for Social Marketing
Twitter is a great social media marketing tool on the web. With Twitter you can build a relationship with your customers and promote your products and services. According to an article which appeared on eb.auctionbytes.com there are several ways you can market your ecommerce business with Twitter. Keep in mind that each Tweet can only be 140 characters long: Read more... (293 words, estimated 1:10 mins reading time)
You read that right. It’s no secret that it goes a long way toward building and maintaining traffic or that customers love the interaction involved. Creating your own in addition to (or in lieu of) MySpace, Facebook or Twitter can help establish you as an expert in your field and increase conversions. Read more... (171 words, estimated 41 secs reading time)
Think you know the demographics on the web? Did you know this. According to Graco:
1. 35 Million moms were online in 2008 (18% of the internet population)
2. 86% of moms go online regularly
3. Generation Y moms spend 8 hours online per week. (4 hours per week in social media)
4. 70% of moms online participate in online communities.
5. Moms are 21% more likely than the rest of the general online population to blog.
6. 60% of conversation among pregnant and new moms carries with it a recommendation to buy, try, or consider. Read more... (123 words, estimated 30 secs reading time)
I just wanted to follow-up my last post with an interesting fact about the relationship between social networking and entertainment-related products. According to HitWise, an Experian Company, entertainment-related products received the greatest share of referrals from social networks. Great news if you are in this industry and are using social networking as part of your overall marketing strategy.
Here are the categories with the highest referrals:
1. Music
2. Ticketing
3. Apparel
4. Computers
5. Video and Video Games Read more... (131 words, estimated 31 secs reading time)