Archive for ECommerce Technology

Is Live Chat Converting Your Online Store Visitors Into Customers Or Chasing Them Away?

by: Steve February 21, 2010

We have all seen them at one time or another. You visit a web site, and shortly after you arrive on the site, a window pops up offering you a chance to speak with a customer service representative. I am curious, how do you respond? Is it annoying, or were you glad that someone was there to answer your questions? For me its like walking into a furniture store and getting swarmed by a bunch of sales people. I do not like it this type of aggressive chat systems. But are they effective?

An Introduction To ECommerce Order Management Software

by: Steve February 10, 2010

There comes a time when a business owner reaches the point of having such an order volume it becomes difficult to manage on his/her own. Generally, this is the 50 orders/daily range and when seeking outside help to manage the influx may be necessary.

Web Analytics For Your Online Store: A Simplified Explanation

by: Steve January 18, 2010

Web analytics is the process of collecting data about the activities of people accessing your website. This includes how they found you, when they visited, and what pages they looked at.  It also includes what they bought, what sections of your web page see the most clicks, and so on. There are literally thousands of things you can track depending on the web analytics software you are using.   The practice of analyzing your site and the behavior of  your visitors is important.   It gives you insight into how people are finding your ecommerce website, but it also gives you insight on what people are doing on your site.   Are they visiting and staying awhile, or are they hitting your page and leaving?

Open Source E-Commerce Shopping Carts: Winners and Losers in 2009

by: Steve December 30, 2009

I came across the following article on ecommerce-guide.com that covers the popularity of several Open Source ecommerce shopping carts. For those not familiar with the term ‘Open Source’,  it is software provided by a community of volunteers who team together to build software.   Shopping carts are one example of the type of Open Source software you can find.  But Open Source is not limited to just ecommerce.  Many of the most popular software applications (even most sold commercially) is often built on Open Source code or frameworks.

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