Product Returns: How Do You Compare To Other Online Retailers?

Earlier this week, I talked about  Product Returns: The Top Six Reasons For Online Returns.  Today I wanted to continue where I left off and share some additional information that came from the Supply Chain Consortium’s Distribution Center Operations Report:

-  More than half the survey respondants request feedback from customers on their return process and most do not feel good about what they learned.

-  Less than half of the companies surveyed required preapproval for a return

-  Retail companies are likely to pay for return transportation, while manufacturer returns are more likely to expect the customers to pay.

-  Nearly 60% of all companies issued refunds or credits within 24 hours.

-  The most common disposal methods for returned products is (rounded to nearest %):

52% – resold through the primary sales channel (website, etc)
19% – discounted for sale through secondary channel (discount website, ebay, or outlet store)
13% – returned to vendor for credit
8% – destroyed
4% – donated to charity
4% – other

About Steve
I am an online retailer going on my eleventh year in business. In addition to running my own online stores, I consult with individuals and small businesses on how to launch their own online stores, or improve their existing ones. For more information, you can reach me using the Contact Us form above.

Speak Your Mind

*